This analysis of automotive sales & after sales markets by PA offers insights that help you to formulate winning strategies in these areas of the value chain:
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New car sales – master growth through outbound supply chain excellence
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Fleet and used car – secure the margin by increase of residual value
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After sales and parts – defend against independent providers
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Financial services – dominate the market
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Downstream value – formulate the strategic response.
The main theme of this insightful piece is about focus on services in the automotive industry as effective channels for client relationship management and customer retention.
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